Our Vision, Mission and Values

Content last updated 29/09/2026

Our vision

Shaping better health outcomes for every person on the Gold Coast.

Our vision guides everything we do. It means focusing on what can make the greatest difference to people’s health and wellbeing, particularly where community need is greatest.

nursing student clinical placements

Our mission

We bring people, providers and partners together to improve access to care, strengthen primary healthcare and shape a more connected and equitable health system.

We will do this by:

  • Designing care and support where community need is greatest
  • Strengthening general practice and primary care
  • Using evidence to show what works
  • Building data, digital and workforce capability
“Everything we do is guided by our values of Community First, Working Together, and Bold and Impactful.”

Dr Ka-Kiu Cheung

Board Chair

Our values

Community first

We are part of the community and for the community. We put the health and wellbeing of the Gold Coast at the heart of everything we do, acting with compassion and integrity to improve access, support equitable health outcomes and make a meaningful difference in people’s lives.

Working together

We believe better health outcomes happen through collaboration. We build trusted relationships across the health system and with our community, bringing people together to connect care, fill gaps and create lasting impact.

Bold and impactful

We think boldly and act with purpose. We embrace innovation, evidence and new ideas to strengthen primary healthcare. We challenge ourselves to lead positive change and deliver better outcomes for our community.

Together, we’re shaping a health system that helps people live healthier lives.